Friday 22 September 2017

Kulpreet Yadav willing to give bollywood another blockbuster


 
After giving bestselling books like ‘The girl who loved a spy’ and ‘the girl who loved a pirate’, Kulpreet Yadav, a retired navy officer and renowned writer of the time, is in conversation with certain producers, who are intending to make a movie out of his upcoming novel.

‘Murder in Pahadganj’, a suspense thriller, has garnered reader’s attention even before its launch. Owing to the alluring plots and the engaging style of writing, Yadav has always managed to bring something out of the box for his readers.
 

Zafar Anjum, a well known book critic  defines his style of writing in the words, “Yadav spins together the dramatic flair of Bollywood and the fast- paced crime thriller to make a surprisingly good tale.”

Good books have never escaped the eyes of the film makers. In fact, the trend of transforming books into movies has been observed quite often in the past few days. Yadav is as well geared up to  join the line of writers like Chetan Bhagat, who have given innumerable blockbusters to Bollywood through the medium of their books. Since, Yadav, who is also the founder-editor of ‘Open Road Review’, was spotted with some producers, you can expect to see ‘Murder in Pahadganj’ taking the form of movie.

Apart from writing, the Delhi based author is frequently  seen mentoring the aspiring writers all across the country. 

As of now, those who are willing to buy the first editions of this fast paced narrative can pre-book it right this moment.
 


Wednesday 13 September 2017

Evelyn Sharma Launches Vivo V7 A Revolutionary Phone

Vivo Launches V7+ in Maharashtra with the Revolutionary 24MP Selfie Camera and Full ViewDisplay
·      Priced at Rs.21990 the device will be available from 15th September onwards
·      V7 Plus is the first Snapdragon SDM450 phone to launch in India
·      Bollywood actress Evelyn Sharma unveiled the device at a glittering event
 
 
Mumbai, September 11th, 2017: Vivo, the global premium smartphone brand, today launched its flagship of the year, V7+, in Maharashtra. Bollywood actress Evelyn Sharma enthralled the audience at a glittering event in Mumbai. The camera and music brand, Vivo aims to strengthen the selfie trend by its revolutionary 24MP HD selfie camera and Full View Display in V7+. Its contemporary and ingenious visual experience, futuristic design, superior performance makes V7+ a customers delight.
Vivo V7+ Specifications
·         4G LTE Network
·         15.21 cm (5.99) HD Full View Display
·         24 MP Front Camera and 16 MP Rear Camera
·         Qualcomm Octa core CPU with Android 7.1 (Funtouch OS 3.2)
·         4 GB RAM/64 GB ROM (Expandable up to 256 GB)
·         Battery 3225 mAh
Priced at Rs. 21990 the Vivo V7+ will be available in Champagne Gold and Matte Black colour at stores near you from September 15th, 2017 and can be pre-booked in stores, on Flipkart and Amazon. 
 
Commenting on the launch, Mr. Kenny Zeng, CMO, Vivo India, said, With the festive season around the corner, we are committed to furthering our brand promise and add a surprise element for our valued customers with innovative devices. Through V7+ we are confident that its premium design and superior camera feature with Full View Display will offer great value to customers. The forthcoming quarter shows real promise, and we are confident that our latest offering will gather positive response from the customers.
Capture Clear shots, Clear moments
Redefine the selfie experience with the revolutionary 24MP HD selfie camera. Now with the help of an advanced Bokeh mode, users can blur the background with sharper contrast and visual appeal of the subject.
Unmatched gaming experience
Users will now enjoy an all-new gaming experience when paired with Vivo V7+ because of its impeccable 18:9 Full View Display. Further, the exclusive pure game mode allows users to play uninterrupted by cancelling incoming calls and messages.
Superior experience
 
 
The seamless interplay between hardware and software allows V7+ to offer superior smartphone experience. V7 Plus is the first Snapdragon SDM450 phone to launch in India. With the all new SD450, users can now enjoy battery life of 4 hours in a typical day versus SDM435.  The V7+ runs on Funtouch OS 3.2 based on Android 7.1. Powered by 4 GB RAM and 64 GB ROM, which is expandable up to 256 GB allows user to have smooth multitasking and easy operation.
 
Exciting features for new-age customers
The V7+ is equipped with exciting new age features like face access unlock your phone by facial recognition, smart screen split, eye protection mode, and app clone A user can use two separate accounts to log into various applications.
 
 
 
Vivo, a premium global smartphone brand, entered India in late 2014. With a strong focus on "Camera and Music", Vivo has established itself as one of the top smartphone brands in India. Manufacturing in Greater Noida, the company has a robust distribution network across the country both online and offline, catering the best in class quality services to over 400 cities, in 22 states backed by 400 service centres in India. Dedicated to the youth, Vivo became the title sponsor of the Indian Premier League (IPL) for 2016 & 2017 and recently bagged the title sponsorship for the next five years. Also, have bagged the title sponsorship of Pro Kabaddi in 2017 for five years. Conquering the global stage, Vivo became the official sponsor of 2018 and 2022 FIFA World Cups.
 
 

Oriflame celebrates 50 years of making ‘A Beautiful Change’; ropes in


 
Oriflame India, the leading Swedish direct selling beauty brand, has always been committed towards sustainability. To create more awareness around the brand’s strong legacy and ambition for the future, it has roped in National Award-winning actress Kalki Koechlin as Oriflame’s brand ambassador to launch the much-awaited campaign, “A Beautiful Change”. Through the campaign, the brand aims to emphasize on the idea that everyone can make a beautiful change in this world the way Oriflame is doing; by creating opportunities for people along with manufacturing responsible products that do not harm the environment.

For the past 50 years, Oriflame has been a quintessential beauty brand with its foundations in sustainable innovations and creations. From creating opportunities for people to improve their lives to giving back to local communities and nature, it has established its position as an environment-friendly and sustainable company. Much of the brand’s vital philosophies are reflected via its many social and environmental policies. Oriflame aims to reduce carbon emissions by 50% by 2020. It has collaborated with the RFA to source 100% of its paper and packaging requirements from credible certified sources by 2020. Oriflame is also the first cosmetics company purchasing GreenPalm credits for 100% palm oil usage. All these initiatives push the brand closer to its goal of sustainability in bringing about a beautiful change in the world.  

Further, having established a global community comprising employees, customers, and consultants, it has many truly inspiring and heart-warming stories of progress, passion, and success. Oriflame provides an opportunity to people, especially women, and empowers them to fulfill their dreams. With its core beliefs of empowerment and sustainability, Kalki Koechlin is the perfect choice for Oriflame to take its message further.
 

Commenting on the sidelines, Mr. Sergei Kanashin, SVP and Head of South Asia & MD India at Oriflame said
, “Being one of the fastest growing cosmetic companies in the world, we believe that beauty is beyond looks but it’s the way one acts. While our products bring beauty and wellbeing into the lives of consumers, they are also manufactured in a way that they don’t harm nature and the environment. We welcome Kalki in the Oriflame family and we look forward to a fruitful association with her .
On the event Kalki was happy with the association . Answering to media questions about beauty ,Kalki said that "Beauty is such a vast thing. We tend to look at beauty from a commercial angle. Uniqueness is another kind of beauty...What you stand out in, is what makes you beautiful.”
"I am always told I am an unconventional actor and I embrace that unconventionalness as that is what I am. Beauty is not just about external beauty but about honing your personality,"

As Orilfame always aims to empower women  . The Brand that launched its new campaign 'A Beautiful Change' and tend to make the brand sustainable . When Kalki was asked thequestion regarding what 'Beautiful Change Would she want in Society  Kalki said that she  believes that  gender equality is still needed in the society, when it comes to sharing responsibilities at home.

"Today, we live in a society where there are jobs and education available to women but they still lack confidence as women go through the pressure of getting married. Certain laws are patriarchal.
"I think domestic responsibility too needs to be shared at home. You can't have women empowered in office but not at home. This balance is a big challenge," she said.

On the work front, Kalki will next be seen in Jia Aur Jia, alongside Richa Chadha and Ribbon.ssociation with her.”




For more information, log on to www.oriflame.co.in


Thursday 7 September 2017

Call for fun film- Fresh Faces, Fun Content!

2017 has proved that ‘content is king’. Content is today defining box office success. CALL FOR FUN ,the Bollywood film works on this very formula –  of contemporary and novel content. The trailer will be launched today while the film will release nationally on 6th October 2017 with music being helmed by well-known composer Lalit Pandit.

Produced by Filmquest, Call For Fun  scripted and directed by theatre veteran Janak Toprani, regarded by many as the master of comedies, will launch 9 newcomers including a villain this year, a bold and praiseworthy endeavour that mostly big names like YRF, KJO dare to do.  The film is a screwball comedy film that also addresses socio-psychological issues faced by the millennial generation who believe in the motto – speed is the need, in a fun filled light hearted fashion.
The new starcast includes Zaan Khan, Shubhangi Mehrotra, CharuAsopa, Prashant Kanaujia, Aashish Gade, Priyanka Arya, Swagata Naik Prasad Shikhare and LineshFanse.

Director & Co-Producer of the film Janak Toprani states, “The starcast are people we have carefully picked, over a period of one year, depending on the characters they are to portray. They physically fit the characters perfectly as I believe that right casting wins 50% of the battle.  The fresh talent is backed by a strong technical team that includes three national award winners.”

Producer of the film Hardik Patel elaborates, “I saw vast potential in backing a project that is not run-of-the-mill in the typical sense. Janak has successfully launched new faces in theatre and will do complete justice in launching newcomers on the 70mm screen. He has an eye to spot discerning talent.”

Lead actor of the film Zaan Khan of MTV Splitsvilla fame excitedly adds on, “The film is a roller coaster ride that is a total paisa vasool masala entertainer loaded with humour. Italso raises an issue that is pertinent to today’s youth whose lives revolve around the cell phone. We have thousands of friends on FB and are on so many whatsapp groups, yet  today we find more and more people prone to loneliness and depression. The content is totally original, and relatable. We are certain it will strike a chord with the audience.”

Call For Fun also features theatre funnyman Bharat Dabholkar and Parmeet Sethi in supporting roles. The script deals with an edgy, coming of age laughathon revolving around the escapades of a young boy who takes over the reins of his father’s  business and faces a vortex of misadventures - mafia threats to client losses. In characteristic over ambitious, high adrenalin, youth style he ends up in a series of misadventures, only to come out victorious and in the process gain some real life experiences.
 Statutory warning - you could die laughing! Watch it here - https://www.youtube.com/watch?v=CeLH43srH8k&feature=youtu.be 

Saturday 2 September 2017

New Books Launching Soon

1) Cappuccino Confessions by Anita KumarThe Book discusses homosexuality, infidelity through an unconventional mother -daughter relations


 

2) 101 Haiku by Dinesh Raheja - A popular Japanese form of poetry, Haiku juxtaposes two images to provoke thought or induce a smile or fill your senses with awe and wonder at the inherent beauty in nature. It’s essentially a three-line seduction into the world of aesthetics and art.

3) Why Should I Love You by Anjali Rai-  An extraordinary journey of a woman in search of eternal love wrapped in a blanket of spiritualism, this riveting read is Saloni's journey of excitement, passion, pleasure and pain.